Since graduating from college, I have been very active in digital media. I worked as online internship with MTV.com in the mid 90's, which led to another internship with Cleveland.com (1999-2000), the online newspaper for the Cleveland Plain Dealer.
At Cleveland.com, I was an online editor, handled office duties and on occasion worked with the marketing department. Being part of Cleveland.com allowed me to see the future of newspaper journalism, before digital media and blogging became key words by the end of the decade.
In recent years, I began several blogs including The Hip Hop Flavas for the radio show on 91.3 The Summit, my pop culture blog "Music is My Soul" and the Hirejam 2.0, the blog for my green jobs site Hirejam.com , where I post green and renewable news from across the United States.
To promote these sites I routinely use Digg, Stumbleupon, Yahoo Buzz and Reddit to promote new blog posts as well using pinging, links, forums and directories to increase traffic. I have also used ad affiliates ranging from Google Adsense to Amazon to monetize the blogs.
In May 2009, I started blogging on Groundreport.com, where comment on everything from The Chrysler plant closing in Twinsburg to Adam Lambert's loss on American Idol.
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Kevin Lockett is a social media strategist and pop culture blogger in Akron, Ohio.
In 2009, he launched the green jobs platform Hirejam.com to help Ohioans find green and renewable energy positions.
Mr. Lockett can be can be reached at kazwire@yahoo.com , Hirejam@gmail.com, Linkedin, Facebook or Twitter .
Friday, May 8, 2009
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